If you are like most webmasters and SEOs today, you are very careful about link building, and especially blog commenting. And with good reason. Google has gone on record speaking out against link schemes as a whole. The passage below from Google’s Link Schemes Page summarizes their overall stance on the matter: Any links intended to manipulate PageRank or a site’s ranking… read more →
Although many of us blog for business purposes, not all bloggers are getting paid for their work. On the other hand, most smaller businesses need to keep expenses in check when promoting their wares. We often get questions from clients and colleagues about our recommendations for low cost or free answers to how to promote a blog. Below are some… read more →
Bloggers are an interesting bunch. Some of us do it just because we need an outlet for the millions of ideas and thoughts in our heads. Others are blogging to build relationships and have meaningful discussion. You will find those who are marketing a business product or services, and those who are simply looking to build a personal brand. All… read more →
The following guest post is provided courtesy of Chris Murphy from Eureka Search Engine Marketing, located in Newcastle Australia. When used correctly, Twitter is a powerful tool for boosting a blog’s following. When used incorrectly however, it’s a powerful tool for making you look stupid. If you are new to Twitter, it’s important that you learn the ropes before you… read more →
When I first started Return On Now back in 2009, social media was still on the upswing as a channel for marketing and lead generation. Since that time, it has evolved in many ways. Businesses are driving not only leads but sales from leading social networking services. But not all services are the same, and neither are the businesses. We… read more →
We cover a range of online marketing topics here on Return On Now, with SEO being one of our favorites to discuss and review. Today we offer you a guest post from Samantha Nicole Samonte of Singapore-based online marketing services provider Webcada. In this post, she covers some basic SEO gaffs that no one should be making these days. It’s a… read more →
Tommy Landry of Return on Now gives his recommendations of the top SEO Blogs on the web today.
With Google Panda approaching, our author kicked off an experiment to learn how extreme of an impact the new algorithm update would have on duplicate content. Unfortunately, it blew up in his face. Now, he’s under fire and picking up the pieces. See what you think here.
Are you considering the addition of a forum to your Wordpress blog? Forget about it; just go for a forum with full social networking / community features! This post outlines WP-Symposium, the best plugin I’ve found for appending social networking capabilities to a Worpress-based site.
This week, Return On Now has the privilege of sharing with you a guest post by Aaron Strout, CMO of Powered Inc. right here in Austin, TX. In addition to running marketing, he also serves as a key “social voice” for the company. In that capacity, Aaron continues with his speaking, blogging, podcasting, and social networking activities with an eye toward creating awareness and lead generation for the company. Aaron co-hosts the Quick-n-Dirty weekly podcast with Jennifer Leggio, he maintains a social media blog titled Citizen Marketer 2.1, and he is well-known as a thought leader in online and social media marketing.