Our friends over at SCORE have been hard at work to provide quality, up-to-date trainings to business owners and managers in the Austin, TX area. As part of that ongoing effort, we collaborated with them to build out a basic class called “Internet Marketing 101″. The intent of this training is to glaze the surface of the most important areas… read more →
How often do you hear business and marketing pros refer to user experience and usability as the same concept? It’s true that usability is a key component of user experience design, without question. But they are absolutely different ideas. User Experience (UX) for Content Marketing On Friday September 27, 2013, I conducted a training for local Austin Content Marketing Meetup… read more →
Today I conducted a training session for the Austin SEO Meetup Group, at the Flying Saucer in Austin, TX. In preparing for this presentation, I did a lot of research to ensure I was fully up to speed on all of the latest ways to optimize WordPress. That was very fruitful, so much so that the presentation grew to over… read more →
Welcome to this week’s edition of Return On News, a curated list of the best blog posts, news, and articles I shared on Twitter over the past couple of weeks. If you like what you see below, please follow our two Twitter accounts: Tommy Landry and Return On Now! Return On News: August 31, 2012 Twitter Launches New Interest-Based Ad… read more →
So today you are looking at the first edition of “Return On News”. My goal is to share a similar set of recommended articles and blog posts at least once monthly. If there is enough volume, I might even do it more often.
Interview with Invodo Director of Marketing Russ Somers. Invodo has a cool business model, and Russ has a lot to say. Read more …
This week I offer you the first of a series of guest posts, this one focused on using social media to drive successful events IRL. Thanks to my good friend Francisco Garcia (no, not the one who plays for the Sacramento Kings) for taking time to share his experiences here on the blog.
If you keep up with the local Austin startup scene or even with new social media services as they pop up, then surely you saw the announcement from Spredfast about their Social Media Campaign Management Dashboard product. It would easy to dismiss this as just another hype-laden announcement about a new social media tool, but that would be rather short-sighted in this case.
This week, Return On Now has the privilege of sharing with you a guest post by Aaron Strout, CMO of Powered Inc. right here in Austin, TX. In addition to running marketing, he also serves as a key “social voice” for the company. In that capacity, Aaron continues with his speaking, blogging, podcasting, and social networking activities with an eye toward creating awareness and lead generation for the company. Aaron co-hosts the Quick-n-Dirty weekly podcast with Jennifer Leggio, he maintains a social media blog titled Citizen Marketer 2.1, and he is well-known as a thought leader in online and social media marketing.
Don’t ask me how I missed this, but I was just made aware that I have been nominated for a Texas Social Media Award! The Texas Social Media Awards kicked off last year under the guidance of the Austin American-Statesman, the largest newspaper in central Texas. Take a look at the whole list of nominees and you will find some impressive social media minds, so it is an honor to be included with such a reputable list of professionals.