We have covered Google Penguin in great detail here on Return on Now. After doing many link audits and link profiles, we have a good handle on what it was and how to address it. Figuring out exactly which links and domains are responsible for Penguin related penalties is the hardest part of a link audit. Most in-house SEOs and… read more →
Over the past 2-3 months, I have been approached by at least a dozen people with questions regarding web directories. Every one of them had a different opinion about whether they help or hurt for SEO. I get why there is so much fear for many of us. During the second quarter of 2012, entire blog networks and other directories… read more →
For some time now, there has been the misconception that Google+ is meant to be a competitive social media platform to Facebook and/or Twitter. While social is absolutely part of the core offering, it is NOT the main purpose for G+. Remember Google Buzz and Google Wave? For those of you who do not, these were Google’s failed attempts at… read more →
Today we bring you a guest post from Celina Rodger of Dialed-In Local. In this post, she covers some near obvious ways to promote a small business, all of which are often overlooked for various reasons. When it comes to business, one of the most important rules is that you need to spend money to make money. Without denying the accuracy… read more →
Content marketing has become every marketer’s favorite topic in the past year. And for good reason. The benefits to your site SEO and overall traffic volume, as well as the fodder for social media sharing and conversations are well documented. It is also rather well known that more frequent generation of content is better. This helps you raise your visibility… read more →
Since last April, when Google rolled out the Penguin update to penalize link manipulation tactics, interest in link audits has been at an all time high. The days where any link added authority value to your site are over. Now, you need links from the right sites with the right anchor text. Link Profiles: The First Step in a Link… read more →
If you have been in the SEO game for any amount of time, you have almost certainly succumbed to the temptation to take short cuts at some point in your experience. I have been there as well. Businesses Want Results Many business decision makers don’t care to hear about how “white hat SEO takes time”, especially when they are being… read more →
Today, I presented to the Austin SEO Meetup about the Google Penguin Update. It was a lively session with a lot of questions and feedback afterward. For those of you who missed it, here is the overall agenda we covered: What is Google Penguin? What Websites Did Penguin Impact, and Why? How to Google Proof Your Website Building Links In… read more →
As we get a couple of weeks or so into 2013, most of the “predictions” columns, articles, and blog posts have made their way out onto the web. This annual tradition is one that most of us either love or hate. I tend to take a non-biased view to start, but there does come a time when there are simply… read more →
Enjoy today’s guest post by SEO professional Deepak Gupta. The opinions, images, and details below are the that of Mr. Gupta and do not necessarily reflect those of Return On Now. Everyone knows that a website is important for almost every business. It is now an unwritten code that a brick and mortar business has to be supported by something… read more →
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