When designing for the web or creating new branding materials, you might find that following the latest trends can help you create fresher, more cutting-edge designs. However, keep in mind that your looking at trends. Ask yourself whether the trend you are considering makes your website easier to use. Does it make your business more […]
Designers: Always Consider Customer Experience Over Design Trends Read More »
Even when times are great, you’ll find it challenging and thankless if you try to predict marketing trends for the coming year. Add in a global pandemic, and that gets even tougher. Now that the pandemic is nearly behind us, we still see a very unpredictable year in its aftermath. All of this might make
SaaS Marketing Strategies for 2021: Dos, Don’ts, and Need-to-Knows Read More »
Social media marketing is an integral part of your digital marketing strategy. Or at least it should be. By showing an ability to help brands build up their online presence, social media blossomed into more than just platforms to keep people connected. But its ever-changing nature can, at times, be overwhelming for marketing professionals to
Social Media Marketing: How It Has Evolved and How Businesses Can Keep Up Read More »
Instagram is all about engaging your audience. Due to its highly visual nature, the platform enjoys perhaps the highest rate of engagement among all social media. Because of this fact, businesses who wish to increase brand reach and engagement are clamoring to set up a presence on Instagram. Since its launch in 2016, Instagram Stories
How to Design Stunning Visuals for Your Instagram Stories Read More »
In today’s complex markets, consumer behavior is changing rapidly. So rapidly that it is often hard to predict. In order to keep up, marketing must have fresh advertising ideas, and also be highly adaptable and open to change. The time of educated and lucky guesses in digital marketing is over. Today, brands must develop a
6 Advertising Ideas That Are Sneaky But Brilliant Read More »
Many sellers find it challenging to move product on Amazon. No matter how much effort you expend to increase organic traffic for your listings, it may never be enough. A good advertising campaign is the bedrock upon which a seller’s Amazon success is built. This is why most sellers take advantage of Amazon Ad Campaigns.
How to Find Relevant Keywords for Amazon Ad Campaigns – An Expert’s Advice Read More »
The buyer’s journey has changed drastically compared to what it was several years ago. This is mainly due to the growth of the internet, as well as changes in consumer expectations. Prospects today will complete more than half of the buying journey before even speaking to a sales representative for the first time. Marketing automation
How to Automate Your Customer Experience for Referrals Read More »
Dropshipping is one of the easiest ways to start an online business. To do so, you only need to launch an online store and connect with reliable suppliers and manufacturers. But even if dropshipping allows you to earn money within the comfort of your home, be sure you’re fully informed about all of the “ins
11 Dropshipping Pitfalls and How to Prevent Them Read More »
Given the prevalence of online sales in today’s business world, entrepreneurs need to lean on proven strategies to separate themselves from the competition. So instead of stumbling through failures using trial-and-error, focus your valuable time and resources on proven strategies to deliver the results you deserve. Why Online Sales Are Poised to Grow In Importance
How to Drive Online Sales: 10 Key Techniques [INFOGRAPHIC] Read More »
Digital marketing is becoming a must have for a majority of businesses. For every eight companies, five of them use e-marketing to market and promote their brands. However, this doesn’t mean your company is free to do anything while operating online. Typically, there are different legal mistakes related to digital marketing. If not taken into
Digital Marketing: 5 Legal Mistakes to Avoid Read More »
