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	<title>Return On Now &#187; Small Business</title>
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	<description>White Hat / Ethical SEO, Social Media, Online Marketing</description>
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		<title>Marketing: 4 Scenarios for Hiring an Outside Consulting Resource</title>
		<link>http://returnonnow.com/2010/08/marketing-4-scenarios-hiring-consulting-resource/</link>
		<comments>http://returnonnow.com/2010/08/marketing-4-scenarios-hiring-consulting-resource/#comments</comments>
		<pubDate>Tue, 31 Aug 2010 15:59:32 +0000</pubDate>
		<dc:creator>Tommy Landry</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[outsourcing]]></category>

		<guid isPermaLink="false">http://returnonnow.com/?p=587</guid>
		<description><![CDATA[The past couple of years have changed things in our modern work world quite a bit. Generation X was raised to believe that, if we just get an education and land a corporate job, we'd have security for years to come. Think again my friends, because those days are long gone.

With our economy running on life support, the dollar in the tank, and fast-rising inflation, companies had to pinch pennies wherever possible to keep the ship afloat. The results have been widespread and severe...significant loss of jobs, budgets slashed to levels we haven't seen in years, and even a slew of companies going belly up during the prolonged recession. <a href="http://returnonnow.com/2010/08/marketing-4-scenarios-hiring-consulting-resource/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Page Load Speed: Why It Is Critical To Website Conversions and Profits</title>
		<link>http://returnonnow.com/2010/08/page-load-speed-critical-website-conversions-profits/</link>
		<comments>http://returnonnow.com/2010/08/page-load-speed-critical-website-conversions-profits/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 15:33:38 +0000</pubDate>
		<dc:creator>Tommy Landry</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[page load speed]]></category>
		<category><![CDATA[profits]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://returnonnow.com/?p=577</guid>
		<description><![CDATA[Enjoy another fine guest post by Gary Walker of TopSide Media.

___________________________________

Driving highly targeted traffic to your website is a critical step, but the landing page still has to convert that visitor to a lead or new customer. We recently helped one of our PPC clients whose online business was being adversely affected by slow page loading on their website. Their case could be useful to other business owners.

Web pages that load slowly can be tricky to find. Why? We'll list just three of the many possible reasons. <a href="http://returnonnow.com/2010/08/page-load-speed-critical-website-conversions-profits/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>12</slash:comments>
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		<title>Product Management: Why You Should Care About &#8220;End-of-Life&#8221;</title>
		<link>http://returnonnow.com/2010/07/product-management-why-care-about-end-of-life/</link>
		<comments>http://returnonnow.com/2010/07/product-management-why-care-about-end-of-life/#comments</comments>
		<pubDate>Thu, 29 Jul 2010 16:50:08 +0000</pubDate>
		<dc:creator>Tommy Landry</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Product Management]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[End-of-life]]></category>
		<category><![CDATA[product management]]></category>
		<category><![CDATA[product obsolescence]]></category>
		<category><![CDATA[upgrade path]]></category>

		<guid isPermaLink="false">http://returnonnow.com/?p=553</guid>
		<description><![CDATA[I tend to focus heavily on outbound and inbound marketing strategy here on Return on Now. While there are hundreds of related topics in those areas, let's take a moment to look at an important topic associated with Product Management. <a href="http://returnonnow.com/2010/07/product-management-why-care-about-end-of-life/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Social Media for B2B: It CAN be done</title>
		<link>http://returnonnow.com/2010/02/social-media-b2b/</link>
		<comments>http://returnonnow.com/2010/02/social-media-b2b/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 14:00:49 +0000</pubDate>
		<dc:creator>Tommy Landry</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[aaron strout]]></category>
		<category><![CDATA[Austin]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[breaking point]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[hubspot]]></category>
		<category><![CDATA[jennifer leggio]]></category>
		<category><![CDATA[meltwater buzz]]></category>
		<category><![CDATA[powered inc]]></category>
		<category><![CDATA[quick-n-dirty]]></category>
		<category><![CDATA[radian6]]></category>
		<category><![CDATA[tecrigy]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://returnonnow.com/?p=140</guid>
		<description><![CDATA[This week, Return On Now has the privilege of sharing with you a guest post by Aaron Strout, CMO of Powered Inc. right here in Austin, TX. In addition to running marketing, he also serves as a key "social voice" for the company.  In that capacity, Aaron continues with his speaking, blogging, podcasting, and social networking activities with an eye toward creating awareness and lead generation for the company. Aaron co-hosts the Quick-n-Dirty weekly podcast with Jennifer Leggio, he maintains a social media blog titled Citizen Marketer 2.1, and he is well-known as a thought leader in online and social media marketing. <a href="http://returnonnow.com/2010/02/social-media-b2b/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>25</slash:comments>
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		<title>Social collaboration: Collaborating people, not tools</title>
		<link>http://returnonnow.com/2010/02/social-collaboration-collaborating-people-tools/</link>
		<comments>http://returnonnow.com/2010/02/social-collaboration-collaborating-people-tools/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 14:31:13 +0000</pubDate>
		<dc:creator>Tommy Landry</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[competitive intelligence]]></category>
		<category><![CDATA[enterprise]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[highly competitive]]></category>
		<category><![CDATA[julie hunt]]></category>
		<category><![CDATA[market intelligence]]></category>
		<category><![CDATA[smb]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://returnonnow.com/?p=124</guid>
		<description><![CDATA[Today, since I'm spending this whole weekend celebrating my entry into a fourth decade on this earth, I'll be skipping one weekend of self-posting to Return On Now. In my stead, I offer to you a guest post from my friend and  colleague Julie Hunt. Julie is a Market and Competitive Intelligence professional, and one of the best strategic and analytical minds with whom I've had the pleasure of working in the past decade.  <a href="http://returnonnow.com/2010/02/social-collaboration-collaborating-people-tools/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://returnonnow.com/2010/02/social-collaboration-collaborating-people-tools/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Small Business Social Funding: Preneuraholics.com</title>
		<link>http://returnonnow.com/2010/01/small-business-social-funding-preneuraholics-com/</link>
		<comments>http://returnonnow.com/2010/01/small-business-social-funding-preneuraholics-com/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 20:41:40 +0000</pubDate>
		<dc:creator>Tommy Landry</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[angel investors]]></category>
		<category><![CDATA[preneuraholic]]></category>
		<category><![CDATA[preneuraholics]]></category>
		<category><![CDATA[preneuraholics.com]]></category>
		<category><![CDATA[sba]]></category>
		<category><![CDATA[small business administration]]></category>
		<category><![CDATA[social funding]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[venture firms]]></category>

		<guid isPermaLink="false">http://returnonnow.com/?p=112</guid>
		<description><![CDATA[I recently learned of a cool new website via my ongoing social networking, and I was impressed enough with the idea  to share with you here on Return On Now.

For those of you who interact with me on Twitter, surely you've seen the materials I've been sharing regarding the difficulty of getting your hands on financing or investment capital for your small business ventures. Credit markets have been squeezed to a pulp, it has been challenging to figure out how decisions are being made at the SBA, and angel investors and venture firms are being more cautious than we've seen in years when doling out funds. What's an entrepreneur to do? <a href="http://returnonnow.com/2010/01/small-business-social-funding-preneuraholics-com/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>10</slash:comments>
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