Posts by Tommy Landry

Google Disavow Tool: Is It Still Useful for Off-Page #SEO?

Anyone who understands Google’s stance on off-page SEO should be familiar with the Google Disavow Tool. The Disavow Tool was originally offered to help webmasters and SEO consultants provide feedback directly to Google about link cleanup efforts. Why were we all cleaning up our links you ask? Surely you’ve heard of Google Penguin. If you…

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Help Your Content Marketing Rank With Booster Campaigns

For several years now, content marketing has been a top priority for marketers. How many times have you heard the phrase “Content is King?” Well, yes, content is important. A good website should have a flow of high quality, engaging content. Freshness, after all, is a factor in how the leading search engines rank your…

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Infographic: Why WordPress is Our Preferred CMS

This week I came across the following infographic courtesy of Skilled.co. As many of you already know, Return On Now will work with nearly any CMS, but we prefer WordPress when we have a say in the decision. I could list many reasons why this is our favorite CMS. But much of it would be…

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What To Do To Prepare for Mobile First SEO

So if mobile is the be all, end all for 2017, what do we all need to do to prepare? As promised in our previous post, rest assured good reader, I have you covered. Although there are many different things you could be doing, let’s focus on the most important areas. If you get these…

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SEO 2017 Predictions

Welcome to this year’s edition of our SEO Predictions for the upcoming calendar year. After seeing some great traction and feedback on our SEO 2016 Predictions post, we decided to make it more of a tradition moving forward. So looking ahead to what’s in store for SEO 2017, here is what my crystal ball tells…

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Five Ways to Pinpoint a Negative SEO Attack

We work with a range of client types here at Return On Now. At least once per quarter, we run across a situation where there is almost certainly a Negative SEO attack either underway or already completed. Just this month, I was working on an Online Reputation Audit for a new client. Their main concern…

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Politics and Marketing Simply Don’t Mix

With a major election occurring in a few short days here in the United States, we are seeing an amazing amount of coverage in the media and commentary on social media. It’s simply astounding to see the dialogue playing out right before our eyes. Given the current environment in this country, I felt it was…

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Inbound Marketing Prerequisites to a Successful Program

For several years now, Inbound Marketing has taken the helm as our most “talked about” strategy for driving interest and leads. Why? Because it works! This is how we built up our own demand and lead gen efforts. Content driven Inbound is a proven way to accomplish these things, and my agency has witnessed firsthand…

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7 Big Reasons Digital Marketing Rocks

It should not come as a surprise that I am a huge proponent of digital marketing across the board. Not only do we offer digital marketing outsourcing and agency services, but we have also built our own business using the same marketing channels. Why is this such a huge focus for us? Because we strongly…

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