Archive for June 2012

International SEO: The HREFLANG Tag

International SEO is one of the more difficult challenges a web organization can face today. There was a time when you could just purchase a ccTLD (country code top level domain) for the location you wanted to target, roll out a localized website, and move on. Unfortunately, it simply is not that easy. Ever since…

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Top 5 SEO Mistakes To Avoid

I originally came across the following video back when it was first released. Today I stumbled on it again and thought it was a great reminder in the wake of the Google Panda, Fresh, and Penguin updates. Although the ranking algorithm continues to evolve, the philosophy behind what ranks well and what does not is…

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Leading Social Media Platforms by Country

As I mentioned in my previous post, Search Engine Market Share by Country, I am following up with a similar analysis for Social Media / Social Networking. If you follow SEO and Social, you already realize that social is becoming a major factor in search. Both Google and Bing have emphasized it. Research continues to…

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Search Engine Market Share by Country

NOTE FROM EDITOR: We have published an update to the market share numbers, effective December 2013. Please view the updated numbers on the following page – 2013 Search Engine Market Share By Country This week I’ve been doing a lot of research about International SEO. Google has introduced several important new optimization options in the…

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