International SEO is one of the more difficult challenges a web organization can face today. There was a time when you could just purchase a ccTLD (country code top level domain) for the location you wanted to target, roll out a localized website, and move on. Unfortunately, it simply is not that easy. Ever since Google started rolling out Panda… read more →
I originally came across the following video back when it was first released. Today I stumbled on it again and thought it was a great reminder in the wake of the Google Panda, Fresh, and Penguin updates. Although the ranking algorithm continues to evolve, the philosophy behind what ranks well and what does not is the same. Here are the… read more →
As I mentioned in my previous post, Search Engine Market Share by Country, I am following up with a similar analysis for Social Media / Social Networking. If you follow SEO and Social, you already realize that social is becoming a major factor in search. Both Google and Bing have emphasized it. Research continues to surface that further proves this… read more →
This week I’ve been doing a lot of research about International SEO. Google has introduced several important new optimization options in the past few years I’ll do a deep dive into more on the topic in the next post, but first, I want to share some numbers. I came across a couple of great resources for international search and internet… read more →
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